How Web Design Impacts Content Marketing

How Web Design Impacts Content Marketing

Web design is pivotal to content marketing, enhancing user experience with easy navigation and fast load times, while appealing visuals boost engagement and brand image. Readability, mobile responsiveness, and conversion optimization extend reach and impact. Good design underpins successful content delivery and can lead to better business outcomes.

What is a Meta Description?

What is a Meta Description?

A meta description is an HTML tag that serves as a summary of the content found on a web page. Although it is a common myth that meta descriptions are *most important* when it comes to SEO, they still play a part! The meta description on a page is invisible to users...

Why I use Divi for WordPress Design

Why I use Divi for WordPress Design

Divi by Elegant Themes stands out as a powerful WordPress theme and website builder, offering users an intuitive platform to craft visually stunning websites without delving into complex coding. Its user-friendly features and flexibility make it a popular choice for...

Why Audience Targeting Matters in SEO

Why Audience Targeting Matters in SEO

You already know the fundamental concept in marketing: if you are talking to everyone, you are effectively talking to no one. This is why targeting your ideal audience with your SEO strategy is crucial! Content Relevance Audience targeting plays a pivotal role in the...

Transitioning from Templates to a Custom Website

Transitioning from Templates to a Custom Website

While website templates can swiftly and cost-effectively launch a website, they impose certain limitations that might hinder business growth and online effectiveness. Wondering if your business is primed for a custom website? Check for these common limitations with...

What is SEO Content Marketing?

What is SEO Content Marketing?

Content marketing and SEO (Search Engine Optimization) are closely related and often work hand in hand to improve a website's visibility and performance in search engine results. Here's how they are interconnected: Quality Content is Key for SEO Search engines,...

What is Content Marketing?

What is Content Marketing?

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and engage a target audience. The primary goal is to build a relationship with the audience, establish trust, and ultimately...

Why I Still Love Dreamhost After Ninteen Years

Why I Still Love Dreamhost After Ninteen Years

Note: I am an affiliate partner of Dreamhost, and by clicking the links for Dreamhost and signing up with their hosting, I'll receive compensation. As a long-term customer of DreamHost, I can confidently say that my love for their services has only grown stronger over...

What is an SSL Certificate?

What is an SSL Certificate?

Have you ever been to a site that your browser has announced to you that it's not secure? That means that website did not have a valid SSL certificate! A SSL certificate is a digital certificate of authenticity you can add to your website, and it will give your...

What is a domain registrar?

What is a domain registrar?

First we need to know that a domain registrar is not the same as a hosting provider, but you CAN typically get your domain name at the same place you buy your hosting from (but you don't have to). There are three different roles involved in the domain name...